Privacy Policy

DECADENT OUTDOORS LLC

Premium Outdoor Living Solutions

WEBSITE PRIVACY POLICY

decadentoutdoors.com

Effective Date: February 24, 2026

Last Updated: February 23, 2026

Decadent Outdoors LLC

1058 Ballston Lake Road, Ballston Lake, New York 12019

(518) 861-4648 | [email protected]

NEW YORK STATE LEGAL COMPLIANCE NOTICE

This Privacy Policy is drafted to comply with the laws of the State of New York, including the Stop Hacks and Improve Electronic Data Security Act (SHIELD Act, N.Y. General Business Law §§ 899-aa and 899-bb), the New York General Business Law § 349 (Consumer Protection from Deceptive Acts and Practices), the New York Child Data Protection Act (N.Y. General Business Law §§ 899-ee et seq.), the New York Internet Security and Privacy Act (State Technology Law, Article II), and the guidance issued by the Office of the New York State Attorney General regarding Website Privacy Controls (July 2024). This policy is reviewed and updated as New York State law evolves.

1. Introduction

Decadent Outdoors LLC (“Decadent Outdoors,” “we,” “our,” or “us”) is a New York State limited liability company providing premium outdoor living solutions, including motorized pergola systems, retractable motorized screens, outdoor kitchens, three-season rooms, cabanas, and related products and services. We are located at 1058 Ballston Lake Road, Ballston Lake, New York 12019.

This Privacy Policy describes how we collect, use, store, protect, and disclose information obtained through our website at decadentoutdoors.com (the “Site”), as well as through telephone, email, text message, in-person consultations, and any other interactions you may have with Decadent Outdoors.

By accessing or using our Site, contacting us by phone or email, submitting a form, scheduling a consultation, or otherwise providing information to us, you acknowledge that you have read, understood, and agree to the practices described in this Privacy Policy. If you do not agree with the terms of this Privacy Policy, please do not use our Site or provide us with your personal information.

2. Information We Collect

We collect information in the following categories, depending on how you interact with our Site and our business:

2.1 Information You Voluntarily Provide

When you contact us, request a consultation, submit a form, or otherwise communicate with us, you may voluntarily provide information including:

- Full name

- Mailing address or property address

- Email address

- Telephone number(s)

- Details about your outdoor living project, including property characteristics, desired products or services, budget range, and project timeline

- Photographs of your property or outdoor space that you choose to share with us

- Communications you send to us, including email messages, chat messages, text messages, and voicemails

- Feedback, testimonials, or reviews you provide

- Payment and billing information when you engage our services (processed through our secure third-party payment processors)

2.2 Information Collected Automatically

When you visit our Site, certain information is collected automatically through standard web technologies. This may include:

- Internet Protocol (IP) address and approximate geographic location derived from your IP address

- Browser type, version, and language settings

- Operating system and device type (desktop, mobile, tablet)

- Referring website or URL (the page that directed you to our Site)

- Pages visited on our Site, the order in which they were visited, and the time spent on each page

- Date and time of each visit

- Search terms used to find our Site

- Cookies and similar tracking technologies (described in detail in Section 7 of this Policy)

2.3 Information from Third Parties

We may receive information about you from third-party sources in connection with our business operations, including:

- Lead generation and referral platforms where you have submitted a request for outdoor living services

- Advertising platforms (such as Google Ads or Meta/Facebook Ads) that provide aggregated analytics and conversion data

- Review platforms where you have posted a review of our business

- Business directories and listing services

3. How We Use Your Information

We use the information we collect for the following purposes, each of which we consider to be a legitimate and necessary business purpose:

To Provide Our Services: To respond to your inquiries, schedule and conduct consultations, prepare estimates and proposals, coordinate installations, provide post-installation support, and communicate with you about your project.

To Communicate with You: To send you information you have requested, respond to your messages, provide customer service, and follow up on consultations or service interactions.

To Improve Our Site and Services: To analyze how visitors use our Site so we can improve its content, functionality, navigation, and user experience.

To Protect Our Business: To detect, prevent, and respond to fraud, unauthorized access, or other security issues, and to enforce our Terms and Conditions.

To Comply with Legal Obligations: To fulfill our obligations under applicable New York State law, including the SHIELD Act’s data security requirements, breach notification obligations, and any lawful requests from government authorities.

To Market Our Services: With your consent where required, to send you information about our products, services, promotions, or events that we believe may be of interest to you. You may opt out of marketing communications at any time (see Section 9).

To Manage Our Business Operations: To maintain business records, process transactions, manage vendor relationships, and perform accounting and administrative functions.

We do not sell your personal information to third parties. We do not use your personal information for automated decision-making or profiling.

4. How We Share Your Information

We do not sell, rent, lease, or trade your personal information. We may share your information only in the following limited circumstances:

4.1 Service Providers and Business Partners

We may share your information with trusted third-party service providers who perform services on our behalf, including but not limited to:

- Website hosting and maintenance providers

- Customer relationship management (CRM) software providers

- Email and communication service providers

- Payment processing companies (we do not store full credit card numbers on our systems)

- Analytics services (such as Google Analytics) that help us understand Site traffic and usage patterns

- Advertising platforms for the purpose of measuring advertising effectiveness

- Product manufacturers and suppliers to the extent necessary to fulfill your order (for example, coordinating with StruXure or Fenetex for product specifications)

Each service provider is contractually required to use your information only for the purpose for which it was shared and to maintain appropriate safeguards for the protection of your information, consistent with the requirements of the New York SHIELD Act.

4.2 Legal Requirements and Protection of Rights

We may disclose your information when we believe in good faith that disclosure is necessary to:

- Comply with applicable New York State law, regulation, legal process, or enforceable governmental request

- Respond to a subpoena, court order, or request from the New York State Attorney General or other law enforcement authority

- Enforce our Terms and Conditions or other agreements

- Protect the rights, property, or safety of Decadent Outdoors, our customers, or the public

4.3 Business Transfers

In the event that Decadent Outdoors is involved in a merger, acquisition, reorganization, sale of assets, or bankruptcy, your information may be transferred as part of that transaction. We will notify you via email and/or a prominent notice on our Site of any change in ownership or uses of your personal information, as well as any choices you may have regarding your personal information.

5. Data Security (SHIELD Act Compliance)

Pursuant to the New York Stop Hacks and Improve Electronic Data Security Act (SHIELD Act, N.Y. General Business Law §§ 899-aa and 899-bb), Decadent Outdoors maintains a data security program that includes reasonable administrative, technical, and physical safeguards appropriate for the size and complexity of our business, the nature and scope of our activities, and the sensitivity of the personal information we collect.

5.1 Administrative Safeguards

We have designated a responsible individual to coordinate our data security program. We assess internal and external risks to the security, confidentiality, and integrity of personal information. We train and educate relevant personnel on our data security practices and procedures. We evaluate and adjust our security program in light of changes to our business operations or new circumstances affecting the security of personal information.

5.2 Technical Safeguards

We assess risks in our network and software design. We implement measures to detect, prevent, and respond to intrusions and system failures. We regularly test and monitor the effectiveness of key controls, systems, and procedures. Our Site uses SSL/TLS encryption (HTTPS) to protect information transmitted between your browser and our server.

5.3 Physical Safeguards

We assess risks of information storage and disposal. We implement measures to detect, prevent, and respond to intrusions at our physical premises. We protect against unauthorized access to or use of personal information during or after the collection, transportation, and destruction of such information. We dispose of personal information within a reasonable amount of time after it is no longer needed for business purposes, using methods appropriate to the sensitivity of the information.

5.4 Breach Notification

In the event of a data breach involving the private information of New York residents, Decadent Outdoors will provide notification in accordance with the SHIELD Act (N.Y. General Business Law § 899-aa), including notification to affected individuals within thirty (30) days of discovery and notification to the New York State Attorney General, the New York Department of State, the New York State Police, and the New York Department of Financial Services as required by law.

6. Data Retention

We retain your personal information only for as long as is reasonably necessary to fulfill the purposes for which it was collected, to provide our services, to comply with our legal obligations, to resolve disputes, and to enforce our agreements. Specific retention periods vary based on the type of information and the purpose of collection:

Customer project records: Retained for a minimum of seven (7) years following the completion of a project, consistent with New York State tax and business record retention requirements.

Consultation inquiry records: Retained for up to three (3) years following the date of the inquiry, after which they are securely deleted if no business relationship was established.

Marketing and communication records: Retained until you opt out or request deletion, whichever occurs first.

Website analytics data: Retained in aggregated, non-personally-identifiable form. Raw analytics data associated with identifiable individuals is retained for no more than twenty-six (26) months.

Financial and payment records: Retained in accordance with New York State tax law and generally accepted accounting principles, typically for a minimum of seven (7) years.

When personal information is no longer needed, we dispose of it using secure methods appropriate to the sensitivity of the information, as required by the SHIELD Act.

7. Cookies, Tracking Technologies, and Online Advertising

In accordance with guidance issued by the Office of the New York State Attorney General (Business Guide to Website Privacy Controls, July 2024), Decadent Outdoors is committed to ensuring that all representations about tracking technologies on our Site are truthful and not misleading, and that any privacy controls we offer function as described.

7.1 What Are Cookies?

Cookies are small text files that are placed on your device (computer, smartphone, or tablet) when you visit a website. Cookies are widely used to make websites work efficiently, provide a better user experience, and supply information to the website operator.

7.2 Types of Cookies We Use

Essential / Strictly Necessary Cookies are required for the basic operation of our Site. They enable core functionality such as page navigation, access to secure areas, and form submission. The Site cannot function properly without these cookies. These cookies do not collect personally identifiable information for marketing purposes. They are always active and cannot be disabled.

Analytics / Performance Cookies collect information about how visitors use our Site, including which pages are visited most often, how long visitors spend on each page, and whether visitors encounter error messages. We use this information to improve the performance and content of our Site. We use Google Analytics for this purpose, which collects data in an aggregated form. We have configured Google Analytics to anonymize IP addresses where technically feasible. These cookies are active unless you opt out through your browser settings or through the cookie preference controls described below.

Functional Cookies allow our Site to remember choices you make, such as your preferred language or region, and provide enhanced, personalized features. They may be set by us or by third-party providers whose services we have added to our pages. These cookies are active unless you opt out.

Marketing / Advertising Cookies may be used to deliver advertisements that are relevant to your interests. They may also be used to limit the number of times you see an advertisement and to help measure the effectiveness of advertising campaigns. These cookies are typically placed by advertising networks with our permission. If we use marketing cookies, they may track your browsing activity across other websites. We currently use or may use advertising tags from Google Ads and/or Meta (Facebook) for the purpose of remarketing and conversion tracking. These cookies are active only with your consent, where applicable, and you may opt out at any time.

7.3 Managing Your Cookie Preferences

You have the right to decide whether to accept or reject cookies (other than essential cookies). You can manage your cookie preferences in the following ways:

Browser Settings: Most web browsers allow you to control cookies through their settings preferences. You can set your browser to refuse cookies, delete cookies, or alert you when a cookie is being placed. Please note that disabling cookies may affect the functionality of our Site. Consult your browser’s help documentation for instructions specific to your browser.

Google Analytics Opt-Out: You can opt out of Google Analytics by installing the Google Analytics Opt-Out Browser Add-on, available at https://tools.google.com/dlpage/gaoptout.

Advertising Opt-Outs: You can opt out of interest-based advertising through the Digital Advertising Alliance at https://optout.aboutads.info or the Network Advertising Initiative at https://optout.networkadvertising.org.

7.4 Do Not Track Signals

Some web browsers transmit “Do Not Track” (DNT) signals to websites. Because there is no universally accepted standard for how to respond to DNT signals, our Site does not currently respond to DNT signals. However, you can manage your tracking preferences using the cookie controls described above.

8. Third-Party Links and Services

Our Site may contain links to websites, services, or applications operated by third parties, including but not limited to social media platforms (such as Facebook, Instagram, and YouTube), review platforms, financing providers, and product manufacturer websites. These third-party services have their own privacy policies and practices, which are not governed by this Privacy Policy.

We are not responsible for the privacy practices, content, or security of any third-party website or service. We encourage you to review the privacy policies of any third-party website or service before providing your personal information. The inclusion of a link on our Site does not imply endorsement of the linked website or its content.

9. Your Rights and Choices

Although New York State does not currently have a comprehensive consumer data privacy law providing specific statutory data subject rights (such as the right to access, delete, or port personal data), Decadent Outdoors is committed to respecting your privacy and providing you with reasonable control over your personal information. You may exercise the following rights by contacting us using the information provided in Section 13:

Access and Correction: You may request to know what personal information we hold about you and ask us to correct any inaccuracies.

Deletion: You may request that we delete your personal information from our active systems, subject to our legal obligations to retain certain records (for example, under New York State tax law or for pending contractual obligations).

Opt-Out of Marketing Communications: You may opt out of receiving marketing emails from us at any time by clicking the “unsubscribe” link in any marketing email, or by contacting us directly. Please note that even if you opt out of marketing communications, we may still send you transactional or service-related messages regarding an active project or inquiry.

Cookie Preferences: You may manage your cookie preferences as described in Section 7.3.

We will respond to all reasonable requests within a reasonable time frame, and in no event later than thirty (30) days from the date of your request. We will not discriminate against you for exercising any of these rights.

10. Children’s Privacy

New York Child Data Protection Act (NYCDPA) Compliance: Our Site and services are designed for and directed to adult homeowners and are not intended for, directed to, or designed to attract individuals under the age of eighteen (18).

Decadent Outdoors does not knowingly collect, use, or disclose personal information from individuals under the age of eighteen (18). Our products and services — motorized pergola systems, retractable screens, outdoor kitchens, and related outdoor living solutions — are purchased by adult homeowners, and our Site content is directed exclusively to an adult audience.

If we become aware that we have inadvertently collected personal information from an individual under the age of eighteen (18), we will take prompt steps to delete that information from our records. If you believe that we have collected information from a minor, please contact us immediately using the information provided in Section 13.

11. New York State Consumer Protection Compliance

Decadent Outdoors is committed to complying with New York General Business Law § 349, which prohibits deceptive acts and practices in the conduct of any business, trade, or commerce in the State of New York. In furtherance of this commitment:

- All representations we make about our privacy practices, data collection, and use of tracking technologies are truthful and not misleading.

- Any privacy controls offered on our Site function as described and effectively honor your choices.

We do not use dark patterns, confusing interfaces, or misleading design choices to manipulate your privacy preferences.

- If our Site displays a cookie consent banner or similar privacy control, the options presented to you will function as stated, and the process for declining tracking will be no more difficult than the process for accepting it.

- We regularly review our tracking technologies, tags, and scripts to ensure they are properly categorized, correctly configured, and operating in accordance with the disclosures in this Privacy Policy.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, legal requirements, or other factors. When we make material changes to this Privacy Policy, we will:

- Post the updated Privacy Policy on our Site with a revised “Last Updated” date

- Provide prominent notice of the change on our Site’s homepage for a reasonable period

- Where required by law or where the changes are significant, send you a direct notification (such as an email) if we have your contact information on file

We encourage you to review this Privacy Policy periodically. Your continued use of our Site after any changes to this Privacy Policy constitutes your acceptance of the updated policy.

13. Contact Information

If you have any questions, concerns, or requests regarding this Privacy Policy, your personal information, or our data practices, please contact us:

Decadent Outdoors LLC

Attention: Privacy Inquiry

1058 Ballston Lake Road

Ballston Lake, New York 12019

Phone: (518) 861-4648

Email Contact: [email protected]

Website: decadentoutdoors.com

14. Governing Law

This Privacy Policy and any disputes arising out of or related to this Privacy Policy shall be governed by and construed in accordance with the laws of the State of New York, without regard to its conflict-of-law principles. Any legal action or proceeding arising under this Privacy Policy shall be brought exclusively in the state or federal courts located in Saratoga County, New York or the Northern District of New York.

15. Supplemental Disclosures

15.1 Chatbot and Automated Communications

Our Site may use an AI-powered chatbot or automated messaging system to assist you with initial inquiries. When you interact with our chatbot, the information you provide (including your name, contact information, project details, and the content of your messages) is collected and stored in our customer relationship management system. This information is used to respond to your inquiry, follow up on your request, and improve our services. The same data protection standards described in this Privacy Policy apply to information collected through our chatbot.

15.2 Testimonials and Reviews

With your consent, we may display personal testimonials and reviews on our Site alongside your first name and general geographic area (for example, “John S., Saratoga Springs”). If you wish to update or remove your testimonial, please contact us using the information provided in Section 13.

15.3 Photography and Visual Content

When we complete a project at your property, we may request your permission to photograph the completed installation for use on our Site, social media, marketing materials, and portfolio. We will always obtain your express consent before using any photographs that identify your property or person. You may withdraw consent at any time by contacting us.

15.4 Text Message (SMS) Communications

If you provide your mobile telephone number and consent to receive text messages from us, we may send you text messages related to appointment scheduling, project updates, and follow-up communications. Standard message and data rates may apply. You may opt out of text messages at any time by replying “STOP” to any text message from us or by contacting us directly.

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